BUILD A BUSINESS

You don’t know the rules. You can’t see the path. You don’t even know what you don’t know. Learn from seasoned, savvy trailblazers and get your business baby off the ground! The Build a Business Series is a deep dive into the start of your business from crafting your idea, to where to find start-up resources, and how to build a solid legal foundation. Let’s get started.

WATCH THE FIRST EPISODE

 THe Presenters

 

Designing A Business Model
with

Liz Giel

  • Join Liz Giel, Coven co-founder + partner, entrepreneur, and marketing strategist in this four-episode series on designing your own business model. Starting a business is tough, so creating a model that will help you assess the structure and function of your business is key. Tune in to this episode to help you focus your business goals and the direction you want to move toward!

  • The business model canvas is a foundation for how you design your business as they help outline key parts of any successful business. Learn the nine core components of a business model from figuring out the tools needed to make your business a reality, to hypothesizing revenue streams in the second installment of this series.

  • In this episode, you learn how to design a business model using our free downloadable template. With so many aspects to consider, it may seem daunting to start, but Liz is here to help! Discover tips and tricks to think more high-level and productively brainstorm your business idea.

  • Now that you have your business model completed, it's time to test your awesome ideas out! Evaluating your hypotheses is essential when attempting to execute any business plan. In this episode, learn testing strategies and important questions to ask yourself when assessing your ideas. Remember, starting a business is a story, so embrace every chapter of it.

Introduction to Business Finance
with

Dionne Gumbs

  • Brush up on your financial literacy and business finance knowledge in this 3-part series led by Dionne Gumbs, CEO and founder of GenEQTY. When building and maintaining any business, making smart financial decisions and knowing how to raise capital is essential. Get ready to learn fundamental financial concepts and strategies to keep your finances in check when building your business!

  • The world of startup funding is complex, but is made easier to understand in this part of the series. Dionne takes you through various types of fundraising strategies, from loans to different types of investment methods. By the end of this episode, you will know how to seek the capital you need to jumpstart your business.

  • The world of startup funding is complex, but is made easier to understand in this part of the series. Dionne takes you through various types of fundraising strategies, from loans to different types of investment methods. By the end of this episode, you will know how to seek the capital you need to jumpstart your business.

Building a Solid Legal Foundation
with

Davis Senseman

  • Ranging from LLC, corporations to partnerships, the type of business entity you choose matters. Join Davis Senseman, founder of Davis Law Office in dissecting what these entities mean, and how to navigate through other legal business matters in this 5-episode series on building a solid legal foundation.

  • Welcome to your crash course in contracts law...kind of. After deciding on the type of business you want to open, it's time to think about your customers! Learn some basic legal concepts surrounding the distribution of your product or service in this installment of the series.

  • While it may be challenging or confusing to add people to your team, take it as a positive sign: your business is growing! In this episode, Davis explains your obligations and responsibilities when you choose to add employees and contractors to your team.

  • No one wants to think about getting sued or having an unhappy customer, but there may come a time in your business experience when it may happen. Making smart and strategic moves when faced with legal conflict is key. Watch this episode to understand how to navigate through potential legal conflict in your business.

  • Okay, that was a lot of information, but you made it! In this last episode of the series, Davis summarizes all of the most important information and resources needed to set your business standing on some solid legal footing.

 The Episodes